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Baby Concierge Roles

Independent Baby Registry Specialist|Tot Squad at Target

Flexible, 1099. Two ways to earn. You set your schedule.

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Are you the friend people text before they hit “add to registry”? If you’re the go-to for strollers, car seats, and what’s actually worth buying, this is for you.

Tot Squad partners with Target on Baby Concierge, a free in-store program that connects expecting families with Baby Registry Specialists. You bring the expertise. We connect you with the families who need it.

‍How you earn
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Do one or both. Many Baby Registry Specialists use Welcome Hours to meet families who then book appointments.

Who this is for

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For parents and baby pros who know their gear. If you’re home with your kids, between roles, or want something flexible that fits around family life, this works on your schedule. If you’re a doula, nanny, or newborn care pro, it’s an easy way to meet more local families and grow your own business.

‍What you bring

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Hands-on experience with strollers, car seats, carriers, bottles, and more.  You don’t need to know every product. You just need to care about helping families feel ready. 

How it works
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👉 Ready to help families feel ready?
Apply to Become a Baby Registry Specialist
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