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Join the thousands of moms adding Tot Squad to their
baby registry.

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Add Tot Squad services to your baby registry

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Now offering more ways to use your Tot Squad gift card

Empowering parents,
one service at a time

The only way to add services to your Target and Amazon baby registry
Five star reviews from hundreds of parents

Tot Squad’s marketplace connects you with vetted and trustworthy providers and partners

sleep
coaching
car seat
experts
lactation
coaching
diet & nutrition
experts
baby gear
rental
night
nanny
baby gear
cleaning
baby gear marketplace
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"Joan was so helpful! I fear we would still be struggling at night without her guidance. Only wish we knew about her for our first kid! Highly recommend."

- Cassie

"Sara is by far the best lactation consultant I have ever used. I felt so comfortable the whole visit as she showed me how to get a proper latch."

- Ashley

"Ellin is my "go to" person for all things car seat safety related. She was able to help me virtually with making sure the infant seat was installed correctly and the harness straps were adjusted properly."

- Kerin

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At Tot Squad, our mission is to create a supportive and nurturing ecosystem for parents. We understand that each parenting journey is unique, and our goal is to make the challenges more manageable and the joys more abundant by connecting parents with the right services and professionals.

For too long moms have only been able to register for products on their baby registry, after receiving services and experiences from Honey Fund for their wedding.  Tot Squad’s vision is to enable new parents to register for the thing they need the most: Support & Services at the places they shop most.